The Living Comic blog writes today about what may or may not be an Andy Kaufmanesque marketing campaing for the decidedly lo-fi webcomic, Scribs by Greg Galcik. The use of banners and ads to mock the site hosting the banners and ads is nothing new of course (for example check out any archived page of the old bigpanda.net) but when done well is at least one way to break through the ocean of webcomics out there.
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