What is this - the fifth annual PAX (Penny Arcade Expo)?  It seems like just yesterday that Mike and Jerry hung out with a few fans at a game center (that was the year before the first PAX) and now they're bigger than John Lennon!

The local newsprint has a pretty good feature story on the amazing success story that is Penny Arcade Inc:

PAX, or Penny Arcade Expo, taking place Aug. 29-31 at the Washington Convention Center in Seattle, is the largest video-game conference, rivaling others like E3 and earning the nickname the "Woodstock for gamers." Microsoft, Electronic Arts, Blizzard and Nintendo will be exhibitors there.